Growth Marketer

Andrea Righini

I help Italian SaaS and SMBs grow in the digital marketing space.

Freelance since 2024. I work with Pollo&Friends, Italian Exhibition Group and other companies that want to turn marketing into a measurable growth engine.

Get in touch LinkedIn

Companies I have worked with

Pollo&Friends Italian Exhibition Group Serenis Loqui SCS Consulting Pollo&Friends Italian Exhibition Group Serenis Loqui SCS Consulting

About

📍
Currently in Rimini
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Master's in Management Economics in Bologna
🌍
Six months of Erasmus in Spain
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Freelance since 2024 for Italian SaaS and SMBs
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Hyped by the Italian startup ecosystem
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Off work: beach volley and basketball

Experience

Freelance

Growth Marketing

Nov 24 - Now
Serenis

Brand & Growth

Mar 24 - Oct 24

Managed Meta ad campaigns (-40% CPC, +conversions), built off-page SEO for backlinks & growth, grew IG by 40% (to 200k), tracked competitors, and reported performance via Looker Studio.
Loqui

Digital Marketing

Sep 23 - Mar 24

Led performance marketing initiatives during evenings, alongside my consulting role at SCS.
SCS

SCS Consulting

Business Analyst

Aug 23 - Mar 24

Oversaw PM tasks in Asana, analyzed CRM for top retail brand, researched CRM channels (apps/web) for outdoor furniture leader, and supported M&A with standardized processes and "to-be" flows.

Education

University of Bologna

Management Master Degree (110/110)

Sept 21 - July 24
UCAM University

Exchange student (GPA 4.0/4.0)

Sept 22 - Jan 23
University of Bologna

Business Bachelor Degree (110/110)

Sept 18 - July 21

Tools

Meta Ads
Google Ads
GA4
Notion
CRM
Looker Studio

Let's talk

Drop me an email or message me on linkedin :)

andrea.righinix@gmail.com LinkedIn